{"id":179,"date":"2014-08-21T21:04:31","date_gmt":"2014-08-22T01:04:31","guid":{"rendered":"http:\/\/www.managementcenter.org\/?post_type=resources&#038;p=179"},"modified":"2025-07-14T21:39:51","modified_gmt":"2025-07-14T21:39:51","slug":"sample-organizational-goals","status":"publish","type":"resources","link":"https:\/\/www.managementcenter.org\/resources\/sample-organizational-goals\/","title":{"rendered":"Sample Organizational Goals"},"content":{"rendered":"\n<p>What will your organization achieve this year, and how will you judge success? Here\u2019s a sample of how to structure clear, measurable organizational goals.<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><em><strong>Unlock your ability to drive impact <\/strong>by enrolling in our <\/em><a class=\"in-cell-link\" href=\"https:\/\/www.managementcenter.org\/bundle\/?Course=Build%20Your%20Package&amp;Type=Component_Manage%20to%20Ambitious%20Outcomes&amp;templateid=128\" target=\"_blank\" rel=\"noopener\">Manage to Ambitious Outcomes<\/a><em> training package! Gain the confidence, strategies, and hands-on experience you need to develop strategic goals, chart the course, and make effective decisions. Level up your skills while advancing your organization&#8217;s mission today.<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Universal Health Care Now<br>Jan \u2013 Dec 20XX<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Priority 1*: Create significant traction for universal coverage legislation<\/h3>\n\n\n\n<p><strong>Goal 1:<\/strong> By Dec. 31, universal state health coverage bill introduced in one chamber with public support of either key committee chair or leadership.<\/p>\n\n\n\n<p><strong>Goal 2:<\/strong> By Dec. 31, secure commitment of at least 75% of declared governor candidates to include universal state coverage in campaign platform.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Priority 2: Intensify and broaden grassroots support<\/h3>\n\n\n\n<p><strong>Goal 1:<\/strong> By Oct. 1, build out a comprehensive database of grassroots supporters including demographic data to ensure that the issue of universal coverage has support among people across the socio-economic spectrum and ethnicities.<\/p>\n\n\n\n<p><strong>Goal 2:<\/strong> By Dec. 31, mobilize at least 18,000 grassroots supporters to contact state legislators through a minimum of 3 calls to action, with at least 60% of contacts from majority BIPOC districts.<\/p>\n\n\n\n<p><strong>Goal 3:<\/strong> By Dec. 15, 10% of existing (i.e., in database as of Jan. 1) grassroots supporters are \u201csuper activists,\u201d as defined by having forwarded each action alert to at least 10 friends or having organized an in-person mobilization event (e.g., a house party). 30% of \u201csuper activists\u201d identify as low-income and\/or BIPOC.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Priority 3: Raise the profile of health care crisis in the media<\/h3>\n\n\n\n<p><strong>Goal 1:<\/strong> By Dec. 31, at least one major national media hit (estimated viewership\/readership of 1 million+) and at least 5 minor (state or regional) media hits generated.<\/p>\n\n\n\n<p><strong>Goal 2:<\/strong> By Dec. 31, get at least six positive mentions in media sources reaching BIPOC, with at least two in non-English outlets and two in outlets reaching Black audiences.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Priority 4: Strengthen our financial sustainability<\/h3>\n\n\n\n<p><strong>Goal 1:<\/strong> By Dec. 31, a total of at least $1,850,000 raised, including $1,600,000 in general support.<\/p>\n\n\n\n<p><strong>Goal 2:<\/strong> By March 1, launch a small-donor empowerment program to engage members from lower-income backgrounds, with a goal of increasing our membership in this demographic by 25%.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Priority 5: Build a strong, diverse team<\/h3>\n\n\n\n<p><strong>Goal 1:<\/strong> All open positions filled by June 30, where for each open position, at least two finalists identify as BIPOC.<\/p>\n\n\n\n<p><strong>Goal 2:<\/strong> By Dec. 31, 90% of staff identified as high performers at start of year have committed to stay another year, with no gaps across race\/ethnicity.<\/p>\n\n\n\n<p>*Limit your organizational priorities (ideally three to five) in order to focus your staff\u2019s efforts.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What will your organization achieve this year, and how will you judge success? Here\u2019s a sample of how to structure clear, measurable organizational goals.<\/p>\n","protected":false},"author":14,"featured_media":10399,"template":"","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"tags":[],"resource_types":[51],"topic":[37],"collection":[],"class_list":["post-179","resources","type-resources","status-publish","has-post-thumbnail","hentry","resource_types-tool-template","topic-roles-and-goals"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sample Organizational Goals - The Management Center<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.managementcenter.org\/resources\/sample-organizational-goals\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sample Organizational Goals - The Management Center\" \/>\n<meta property=\"og:description\" content=\"What will your organization achieve this year, and how will you judge success? 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